Better branding, better functionality
Surrey, BC, June 24, 2011 – Singer Valve, a leading manufacturer of control valves, launches its new website that reflects not only a new image but greater functionality for customers and sales representatives. “Our goal was to create a better resource for new and current customers, and enable our sales representatives to really use the website as a tool for showcasing solutions and problem solving,” said Dawn Lai, Marketing Manager of Singer Valve.
New to the site
Singer’s new online catalogue turns 288 pages into a simple peel the layers approach, making it easy for users to find exactly what they want in seconds. From that point the user can get specifications or operation manuals to print or download and place directly into a tender. Customers can even do an online quote to expedite the process. Users can also “ask a specialist”, read FAQ’s, see real life Singer solutions in action and find out where and when the next training event will be. The Singer Advantage section has an interactive feature that allows users to view specific features close up by using 3D animation.
Current and available
The website is designed to be more user-friendly and house more comprehensive and current content. This is important to Singer customers, as manuals are continually updated and routine checks and maintenance are required to ensure that disasters are prevented. With customers around the world, this information needs to be accessible 24/7. Singer Valve sales representatives also have access to a secured intranet that hosts a plethora of sales support material including latest pricing and policy changes and have the ability to order marketing collateral and advertising tools.
About Singer Valve
Since 1957 Singer Valve has been designing, manufacturing and distributing pilot operated diaphragm control valves. With innovative technologies, the company provides solutions for water loss management, water conservation and urban water and wastewater distribution throughout the world. By using quality materials and testing every valve and pilot before it is shipped, Singer Valve has an unprecedented track record for long lasting, easy to maintain solutions that work upon installation. Singer Valve’s electronic division provides instrumentation and control solutions to manage unique applications. For more information, go to http://www.singervalve.com/.
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Media Contact:
Brigitta Shore
604-729-9479 or brigitta@shorecommunications.ca